Best Online Form Builders 2024: How to Choose the Ideal One?

August 1, 2022 |
9 min read

Online forms are the go-to solution for a variety of your needs - from marketing surveys to lead generation, feedback collection and more. The ability to capture data is vital for organizations regardless of their industry. The best thing about online forms is that they are decently easy to create and scale. However, when it comes to choosing the best online form builder for fulfilling your data collection, it can get a little overwhelming given the wide array of options when looking for free form builders for personal use; or a paid plan for business needs.

![Best online form builders 2023]( 'Best online form builders 2022' "Best Online Form Builders 2023")

The core aim of online forms is to collect data and organize it efficiently, but the user experience is something you just cannot ignore in order to sustain a business. Amidst the intense competition, organizations need to be more consumer-centric than ever before.

It is always advisable to finalize your requirements first. Decide whether you need a standalone online form or want to integrate one into your website, the objective of the form, target audience and more depending on your deep requirements.

Now when it comes to choosing the best paid or free online form builder, numerous aspects should be kept in mind including functionality, compatibility, design, customizability and pricing. So apart from a simple and easy solution to create online forms, you need to verify if a form builder would meet your needs. More features and customizations are good, but ideally, you should choose the one suiting all your requirements and with just enough features.

Let’s take a look at the best online form builders currently and find out how you can choose the ideal one for yourself.

Top 7 Online Form Builders You Need to Know About

1. Formester:

Form builder showing drag and drop functionality

Formester is the one and only combined solution for online forms and HTML form backend (more on this later). It is currently one of the best form builders available in the market. The most critical aspect of any online form builder is the ease and convenience that it offers – and our platform ensures that. Creating a form for your surveys, feedback, registration, lead generation, events and a number of other applications, is comprehensively simple. The drag-and-drop interface helps you build your online form in minutes so that you can focus on efficient distribution and maximize your ROI. Further, our solution enables you to manage the collected data and access the form analytics for a detailed study of your responses.

TEDx organiser Thibaud Martinez saying that he enjoys the clean and straight forward nature of formester

Effective user experience along with eye-catching design is the key to maximizing your online form engagement today. And here’s how Formester caters to your user end of the form:

  • Completely flexible form building with numerous question types, conditional logic and more deep configurations
  • Design customization - get full control of the look and feel
  • Instant previews help you improve your performance

Tailoring your form and its user experience is vital, after all, that’s what your end users would see and interact with. What’s equally critical is your ability to collect data efficiently, reply to the respondents, integrate the form with your website and safeguard your form from spammers. Formester takes care of your online form on that front too.

  • Respondents’ Data Accessibility: Get all the data collected via forms organized efficiently to have a bird’s-eye view.
  • Personalized Email Responder: You need to engage and build a positive rapport with your respondents. Our platform allows responding to them at scale without compromising on personalization.
  • Cloud Integration: Connect your online form with your daily work-assistance apps like Slack, Salesforce, Google Sheets, Google Calendar and over 15 more integrations through Zapier.
  • Spam Protection: We make sure you don’t do the hard work of filtering spam respondents. Formester’s inbuilt spam protection, if opted for, keeps a sanity check through Recaptcha. You also have the option of adding your own Google Recaptcha if you seek higher control.
  • Impactful Analytics: Study how users are interacting with your form. Analyze the performance measures to have a deep understanding of what’s working right and what’s not!

Do you want to learn to create online forms using Formester?

Read more: Here’s how Formester helps you create interactive and experiential online forms within minutes in a hassle-free way.

Pricing: Starts free; Personal plan begins at $13/month

2. Hubspot Form Builder:

Hubspot forms landing page

More popularly known as a CRM tool, Hubspot also has a form builder which can be connected with the Hubspot CRM. Although a basic form builder, this solution allows creating forms with a drag and drop interface. Curating an online form as per dynamic requirements through conditional logic is possible with the tool.

Similar to other online form builders, Hubspot also can be used for creating a form with various question fields and creating embedded or standalone forms. The tool looks powerful if integrated with Hubspot’s CRM so that users can directly transmit the form data into the CRM. You can then leverage this data directly to run marketing campaigns.

Pricing: Free Basic Plan; $50/month for automation and marketing integration

3. Google Forms:

Google forms landing page

A simple and quick form builder from Google, it is a free and efficient tool, especially for small applications. The forms can either be accessed through a link or embedded on a web page. It is a free tool and is good to begin with for users having immensely basic requirements.

However, Google Forms do not enable full customization, and there’s no option to configure the design. Users can, however, add images and videos to make it a bit more engaging. This form is particularly suited to quick and simple forms where just the questions matter, which is not most of the customer-facing forms.

Pricing: Free, one just needs a Google account

4. Paperform:

Paperform landing page

Paperform makes online forms look like landing pages. Users can add photos, videos, headings and detailed long-form content to create a blog-like structure too. The tool is extensively used for creating product catalogues as it also allows users to take online payments. So an online form along with payments integration can be a handy combination for e-commerce and other online businesses.

Pricing: Basic plan starts at $240/year

5. Typeform:

Typeform landing page

A conversational styled experience delivering tool, Typeform is a popular form builder and allows users to choose from various form design templates. Further, forms made using Typeform can have images, GIFs and videos too for enhanced engagement.

Typeform users would agree that it’s a design-oriented tool with maximum emphasis on making a form look amazing. Conditional logic and numerous integrations add up to its functionality.

The most talked about aspect of Typeform - one question at a time, is a nice feature to have. However, it might not go well with all types of form applications. For example – collecting critical and complex information should not be done that way because it needs double check and verification by users. It might end up confusing them.

Pricing: Starts at $29/month for single user

6. Jotform:

Jotform landing page

One of the early online form building tools, Jotform offers a huge number of form templates for users. It enables users to heavily customize their forms based on the requirements. Numerous widgets can be used to create online forms from scratch. For those who love using templates - Jotform has a mix of both free and paid ones.

Apart from conventional features like conditional logic and form database, Jotform allows building PDF forms too. It is arguably one of the best online form builder with database and comprehensive templates. It’s a good platform for small business to get started, but the lack of proper guidance on using the tool makes it difficult for users. The free plan consists of very limited features which aren’t usually enough.

Pricing: The Bronze plan starts at $29/month

7. Formsite:

Formsite landing page

The tool was launched in 1999, when people didn’t even know much about the existence of online forms. Formsite encrypts the data filled in online forms and that adds an extra layer of security. Specifically designed for critical information, users can also connect the forms to payment gateways like Stripe and Paypal. Some more useful features include linking multiple forms together and saving created blocks of form.

Formsite is one ofthe best website form builder in the market but it is an expensive solution as it allows a very limited number of forms to be made in its paid plans. Another peculiar aspect is the low bound on the number of responses. Even if the complexity of building forms and design aspects are kept aside, this tool is way too overpriced for the number of offerings.

Pricing: Starts at $24.95/month for 5 forms and 500 results per form.

Which Online Form Builder Should You Choose?

The answer to this question is subjective to your requirements. Analyze if you’re looking for a free or paid solution, and what are your form requirements. For a very basic form with no specific design needs – you can go with Google Forms. And if you want to deliver a prolific user experience through your online forms, Formester can be your perfect destination. The plans at Formester start for free and it’s one of the most economical, yet comprehensive online form builders.

Create your first form for free

With the most intuitive form creator out there

plane image on call to action section