Formester offers a ton of features and my developer loves using it to integrate to various marketing pages. It's quick and easy to create using drag and drop. It allowed me to remove branding unlike Typeform that has branding even in paid plans. Their support is top notch.
Free form builder for any website
Build a form, copy one line of embed code, paste it into your site. Works on WordPress, Webflow, Wix, Squarespace, GoDaddy, or hand-coded HTML. No card on signup, 100 responses per month on the free plan.
Six embed modes, one for every spot on your site
A contact form belongs inline on the page. A newsletter belongs in a popup. A feedback prompt belongs in a side tab that stays out of the way. Formester ships all six so you do not have to pick a different tool for each job.
Drops into the page
Drops into the page like any other block
Renders inline where the snippet sits. Keeps its own styles inside the embed.
Best for: contact, applications, signup blocksOpens over the page
Opens over the page on click or after a delay
Trigger on click, scroll depth, time, or exit intent. Dimmed overlay behind.
Best for: lead magnets, exit intent, gated downloadsAnchored tab on the side, opens on click
Pinned to the page edge. Stays out of the reading flow until tapped.
Best for: always-on feedback, support requestsSlides in from the edge of the screen
Animated drawer from left or right. Leaves the page visible behind it.
Best for: beta signups, event RSVPsFloating card
Small floating card that pulls attention
Smaller than a popup. No overlay. Anchored to a button or page corner.
Best for: onboarding nudges, one-question pollsTakes over viewport
Takes over the full viewport when triggered
Immersive mode. One question at a time, like a survey landing page.
Best for: survey landings, NPS asks, course intakesEvery mode uses the same embed snippet. Switch modes from the dashboard, the live form on your site updates without you touching the code again.
Embed on your site in 3 minutes, on any CMS
Build the form, grab the snippet, paste it where you want it to appear. Hit publish. Done.
- 1Copy the embed snippet from your Formester dashboard.
- 2Edit the page and add a Custom HTML block.
- 3Paste the snippet, save, publish.
The form keeps its styles, the page keeps its layout. Works on Gutenberg, classic editor, Elementor, and Divi.
- 1Copy the snippet.
- 2Drop an Embed element where you want the form.
- 3Paste, publish.
The form sits inside your Webflow grid like a native component.
Wix
- 1Copy the snippet.
- 2Add an Embed Code element (Add → More → Embed HTML).
- 3Paste and publish.
Squarespace
- 1Copy the snippet.
- 2Add a Code Block to the page.
- 3Paste, save, publish.
Plain HTML, or any other site
Drop the snippet between the <body> tags wherever you want the form. That is it. GoDaddy, Carrd, Notion sites with custom domains, static site generators, internal tools, all handled.
What you get on the free plan
No trial timer, no card on signup, no surprise paywall on field types. Here is the exact line.
Formester branding shows on the form on the free plan. Remove it on the Personal plan at $12 a month.
What the free plan covers, with room to spare
100 responses a month is not a demo limit. It is enough to run a real form for a real business.
SaaS waitlist
Inline signup on the landing page, Slack ping on every new lead, CSV export to your founder email weekly.
Restaurant feedback
QR code on the receipt, mobile-first form, 100 submissions covers a month of dinner service comfortably.
Photographer inquiry
Side tab on the portfolio site, file upload field for reference images, payment field for the deposit.
Agency contact form
Popup on exit intent, conditional fields by project type, leads land in HubSpot through the native integration.
Course or workshop signup
Card-style form with payment, Stripe handles the checkout, drop-off analytics show where people quit.
Freelance intake
Long-form questionnaire, one question per page, PDF copy of the submission sent back to the client automatically.
Formester vs Google Forms vs Jotform vs forms.app, on the free tier
The four free plans most people compare when they need an embedded website form. Everything below is the free tier, not the paid plan.
| Feature | Formester Free | Google Forms | Jotform Free | forms.app Free |
|---|---|---|---|---|
| Monthly responses | 100 | Unlimited (bounded by Drive) | 100 | 100 |
| Forms | Unlimited | Unlimited | 5 | Unlimited |
| Embed on your own site | Six modes (inline, popup, side tab, sidebar, popover, fullscreen) | Inline iframe only | Inline, popup, lightbox | Inline, popup |
| AI form generator | Yes, on free | No | Partial (paid tiers) | Yes, on free |
| Payment collection | Stripe and PayPal on free | No native | Paid plans only | Yes on free |
| Branding on the form | Formester branding shown | Powered by Google | Jotform branding | forms.app branding |
Sources: pricing pages of each vendor as of 2026-06 and the Formester pricing page.
When to upgrade, and what changes
Most people stay on the free plan for months. Some hit one of these walls and move up.
You cross 100 responses a month
Personal at $12/month lifts the cap to 1,000.
You need to remove Formester branding
Personal removes it on every form, every embed mode.
You need conditional logic, redirect on completion, GTM and GA4
All on Personal.
You need the API, PDF exports, or a team
Business at $45/month covers it, with 15,000 responses and 50 GB of file storage.
No feature gate on field types, no trial that quietly disables your form. The free plan is a real product.
Ship your first form today
No card, no setup call, no template hunt. Build it, embed it, watch responses land.
Free embed FAQs
Honest answers about embed modes, branding, and what the free plan ships.
Is the embed code really free to use?
Will the embedded form display Powered by Formester?
Can I embed multiple forms on one page?
Does the embed work on mobile?
Will the form match my site's styles?
Do I need to host anything?
How is this different from Google Forms?
Can I migrate later if I outgrow the free plan?
Related Formester features
Every link below is included on the free plan.
Form builder
Drag-and-drop editor with every field type.
AI form generator
Generate any form from a prompt, PDF, or URL.
WordPress form embed
Native Gutenberg, Elementor, Divi support.
Webflow form embed
Drop into the Webflow Embed element.
Stripe payment forms
Native Stripe collection inside the form.
Template gallery
200+ free starting points across industries.