Best Post Event Survey Questions To Ask Your Attendees!
So you’ve hosted a successful event, but how do you really know if it hit the mark? You may have felt the energy in the room. You might have seen smiles and heard applause.
However, experiences can differ, and assumptions can be wrong. This is where post-event surveys come in.
Post-event surveys gather honest feedback from your attendees. This feedback gives you useful insights. These insights help you plan future events, improve engagement, and attract sponsors.
In this guide, we will show you the best post event survey questions to ask your attendees. We will also give tips for writing these questions and explain how to use the results well.
Why Post-Event Surveys Matter
Collecting feedback after an event is more than just a formality. Surveys help you:
Gauge Attendee Satisfaction: Understand what your event attendees loved or didn’t love about your event.
Identify Strengths and Weaknesses: Pinpoint specific aspects of the event that worked well and those that need improvement.
Measure Engagement and Loyalty: Learn who is likely to attend this event again or recommend it to others.
Attract Sponsors and Support: Concrete feedback and engagement metrics make it easier to secure sponsorships or funding.
Eliminate Guesswork: Instead of assuming which session flopped, you have actual data from participants.
By gathering this feedback systematically, you can improve future events for attendees, speakers, and your organization.
When and How to Send Post-Event Surveys
Timing and delivery matter. Here’s how to get the most responses:
Send Surveys Early: Ideally within 1–2 business days of the event. Attendee impressions are freshest then.
Use Convenient Channels: Email, QR codes, or mobile-friendly links work best. You can also embed surveys on your event website.
Keep it Short: 5–10 questions are ideal to encourage completion.
**Encourage participation by informing attendees that you value their feedback and will use it to improve future events. A small thank-you message goes a long way.
**Reminders: Send one or two gentle reminders over the next two weeks, but avoid overdoing it.
Tools like Formester help you schedule surveys, create links or QR codes, and customize forms for your brand. This is all done without overwhelming your attendees.
Free Event Feedback Survey Template
If you’re unsure what questions to ask, get started with this free event feedback survey template below or use Formester’s AI survey maker to create one instantly with a simple prompt.
Types of Post-Event Survey Questions
Using the right question types ensures actionable insights. Here are the most effective options:
1. Likert Scale Questions
A Likert scale question helps you measure satisfaction or agreement on a scale. For example:
How satisfied were you with the registration process?
Strongly satisfied | Satisfied | Neutral | Dissatisfied | Strongly dissatisfied
2. Open-Ended Questions
Encourage attendees to share detailed feedback:
What was your favorite part of the event?
What could we do to improve future events?
3. Multiple Choice Questions
Provide predetermined answers for easy analysis:
Which part of the event did you find most useful?
Keynote speaker
Workshop A
Workshop B
4. Rating Scales
Quantify overall satisfaction using numbers or stars:
- On a scale of 1–10, how likely are you to recommend this virtual event or live session to a friend?
5. Matrix Questions
Evaluate multiple items with the same set of options:
Please indicate how strongly you agree with the following statements:
The sessions were well-organized
The keynote speaker was engaging
Networking opportunities were valuable
6. Demographic Questions
Understand your audience for future planning:
What is your role or job title?
Which industry do you work in?
7. File Upload Questions
Collect supporting materials like photos or documents:
- Upload a photo from the event for your name tag or social media share.
8. Slider Questions
Track intensity or frequency of engagement:
- How many sessions did you attend? (Slide 0–10)
9. Benchmark Questions
Compare results to past events or industry standards:
- How does this event compare to other types of events you have attended?
Sample Post-Event Survey Questions
Here’s a ready-to-use list of questions for various event types:
General Satisfaction
How satisfied were you with the event overall?
Did the event meet your expectations?
Content and Speakers
Which sessions did you find most valuable?
How satisfied were you with the keynote speaker and presenters?
Event Logistics
How would you rate the registration process?
How satisfied were you with the venue, food, and facilities?
Networking and Engagement
How satisfied were you with networking opportunities?
Would you attend this event again in the future?
Open Feedback
What was your favorite part of the event?
What would make future events better?
Demographics
What is your role or job title?
Which industry do you work in?
With Formester, you can easily create a survey with these questions. You can also customize the design to fit your brand. Plus, you can automate responses for analysis.
Tips for Writing Effective Survey Questions
Be Direct and Clear: Avoid long or confusing questions.
Mix Question Types: Include open-ended questions and multiple choice questions for actionable insights.
Avoid Bias: Let attendees provide honest feedback.
Keep it Short: Focus on the most important questions.
Use Scales Consistently: This makes answers easier to analyze.
How to Use Post-Event Survey Results
Collecting responses is just the first step. To get maximum value:
Categorize responses for easy analysis.
Identify actionable insights to improve future events.
Share key findings with stakeholders or sponsors.
Use data for marketing and planning your next types of events.
Automate follow-ups or reporting through Formester integrations to save time.
Bonus: Pre-Event Survey Questions
Pre-event survey questions help you understand attendee expectations:
How did you hear about this event?
Which sessions are you most interested in?
Do you have any dietary restrictions or accessibility needs?
These insights make your event more engaging and accessible from the start.
Conclusion
Post-event surveys are essential for measuring success, improving attendee satisfaction, and planning events in the future. By asking the right questions, you can gather useful insights. Focus on satisfaction, feedback, logistics, networking, and session-specific comments. This will help make each event better than the last.
With Formester, you can easily create and customize post-event surveys. This helps you gather important feedback and turn it into results. Don’t wait, start collecting feedback today and make your next event your best one yet.
